by Jarrah Hodge
Last week the Government of Quebec launched their first campaign aimed at raising awareness of and reducing homophobia. The first part of the five-year, $7.1 million campaign consists of two French-language TV commercials (clips below) and an English-language radio ad (transcript). In all three ads the audience is presented with a recognizable relationship situation, for example in the radio ad a man tells his partner that he doesn’t want to go to the in-laws’ house for dinner. It isn’t until the partner replies that we know it’s a gay couple.
The ads target straight people and ask them to confront their attitudes and explore how open they really are to LGBT people. What I like most about the TV ads is how positive the tone is. They make it very clear that there’s nothing wrong or abnormal about simply being gay.
However, there are a couple aspects of the campaign that might be questionable. The first thing I noticed was that almost all of the people featured in the ads and the complementary website: fighthomophobia.gouv.qc.ca are white and professional-looking, which leads to a general tone of saying it’s okay to be gay as long as you meet the standards of white, middle-class relationship normalcy. Read more






by Jarrah Hodge
by Jarrah Hodge



Building a Feminist Comments Policy
As Gender Focus’ readership has grown over the past few years, we’ve encountered more situations where a few trolls visit the site and spend what seems a inordinate amount of time refusing to listen and/or trying to bait me or a contributor into one fallacious argument or another.
So, what do we do when we get a flood of comments like that?
Well, Gender Focus does have a comments policy, modelled after the excellent policy at Bitch Magazine blogs. My experience as a contributor there was that it always felt safe to post and comment. I could be reasonably assured that people disagreeing with me were at least hearing me out and considering their responses.
I wanted that for Gender Focus. I wanted to strike a balance between allowing for debate and ensuring contributors and commenters feel safe expressing their opinions and not being subject to silencing tactics.
To that end, here are a couple of the key items in the policy: Read more